Your partner channel’s sales can account for a large proportion of your company’s total sales. As your channels account for a big part of your sales, you must ensure that they function smoothly and that there is no conflict between your partners. Managing Your Channel – Channel management is a complex business process which involves [...]
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Enhance your ROI with PRM
Business owners know how difficult it is to manage a distribution channel. PRM or partner relationship management was a manual process a few years back, which was time consuming and quite a daunting task. With the introduction of new technologies and services though, PRM is now an easy task to manage. There are several advantages [...]
The lead generation process – An excellent strategy to acquire new leads
Lead management is a modern marketing tool employed to increase leads. A lead in marketing terms is the response to a particular advertisement displayed in a newspaper or television. This is the reason why marketers give importance to the lead generation method to generate more leads. How does the lead generation process work? Lead generation [...]
An insight into deal registration
With the popularity of PRM strategies, deal registration has gained a lot of attention recently. Over the years, deal registration has seen many changes and alterations. Some channel programs might have a feature that permits a channel partner to inform their vendor about various leads. This is known as a deal registration program. A channel [...]
Partner portal – why should you make use of one?
A partner portal is basically an online application that makes it easier for partners or affiliates of a firm to have direct access to different marketing and sales resources. The role of partner portal is to offer the affiliate or partner with tools that are useful in maintaining a good relationship to the benefit of [...]
A few reasons to opt for deal registration programs
Deal registration programs are necessary as they help big companies to function in a smooth manner. If your business requires you to handle a number of partners and clients, then opting for a deal registration program would really prove beneficial for you. Deal registration programs work as follows: A channel partner will first inform a [...]