Partner portals are web-based applications that can help to increase the operational efficiency of a company. A partner portal will allow a manufacturer to establish steady relationships with their partners.
Types of partners – Partners will usually consist of resellers, distributors, service providers, installers and other strategic partners. This will help them obtain information that pertains to your company’s marketing resources, pricing and sales data and technical details. This is classified information and is available to selected users only.
How will it help your partners – You can use a partner portal to update your partners on new promotional discounts and your partner can also examine your service memoranda. A partner portal will help you integrate your business by providing your partners with an assigned sales support representative. This will be beneficial for both parties as the representative can provide configuration assistance to your partners.
How to access a partner portal – Your partners can access the partner portal through the manufacturer’s website. For this, you will have to provide your partners with secure logon credentials.
How will this help your company – This will greatly help your company to avoid channel related conflicts and will help you protect your partners from marginal erosion. A partner portal system will give you valuable information about your sales pipeline and this will assist your partners in times of need.
Use a partner portal to make your business more efficient and maintain steady relationships with your partners.
Post a Comment