Foundation Network is a leading provider of software and services that enables global pure-play Partner Relationship Management (PRM). We offer the only true multinational solution that manages the complexities of address formats, salutations, business practices, currencies and of course languages. Our experience extends to over 100 countries and 34 languages. Our solution, RelayWare™, is a [...]
PRM
How your indirect sales channel can lead you out of recession
Mike Morgan, the COO of Foundation Network, has created an extremely useful free 47-page white paper which will help you improve your channel sales performance in ten steps. The white paper looks at the most important factors involved in the implementation of Partner Relationship Management and gives extra attention to facing the current economic difficulties. [...]
Why PRM is different from CRM
In a recent report, Robertson Stephens stated that indirect sales have grown from 15% of total sales to 40%. AMR Research expects indirect sales to account for 70% of business. This means that more effective management of channel partners is becoming even more important for business. PRM applies relationship management techniques to indirect channels whereas [...]
Channel partners are the ambassadors of your company
For international organisations with indirect sales and a large percentage of the total revenue generated by their channels, the most valuable asset is their partner network. They act as their ambassadors and defend the brand. As competition grows, the need to increase reseller loyalty and market share as well as keeping costs down is only [...]
How can your organisation benefit from PRM?
Most PRM solutions can be implemented extremely quickly and you should be seeing ROI within a quarter. Because they are accessed via the web there is no software to be installed (at your site or your partners’), and you can be delivering real benefits to the whole channel within weeks. The most tangible outcomes will [...]
Your channel wants and needs PRM
You will be familiar with the cries from your resellers, agents or other parties in your channel: “I need real-time access to information”, “I want information that is relevant to me”, “I want you to be easy to do business with”, “Don’t just put it on a web-site and call it communication!” There are systems [...]
